CHILDRENSALON
CHILDRENSALON
CHILDRENSALON
Global High Volume Sale System
Global High Volume Sale System
Global High Volume Sale System
Campaign Rollout & Motion DESIGN
Art Direction & Styling: Internal Creative Team
Role: Brand & Campaign Designer
Art Direction & Styling: Riverisland
Role: Brand & Campaign Designer
Art Direction & Styling: Internal Creative Team
I developed a global, multilingual sale campaign system for Childrensalon, balancing premium visual direction with high-volume trading across digital touchpoints.
Designed to scale across multiple markets, languages and promotional tiers, the rollout maintained clarity, consistency and hierarchy throughout key seasonal sale moments.
I developed a global, multilingual sale campaign system for Childrensalon, balancing clarity and consistency across multiple markets, languages and promotional tiers.
The rollout contributed to a +28% increase in click-through rate across key sale touchpoints.
I developed a global, multilingual sale campaign system for Childrensalon, balancing clarity and consistency across multiple markets, languages and promotional tiers.
The rollout contributed to a +28% increase in click-through rate across key sale touchpoints.
Campaign System
Built around a clear typographic hierarchy, the system keeps promotional messaging immediate without sacrificing the premium feel. Large serif numerals and structured grids create consistency across formats, languages, and trading moments.
Campaign System
Built around a clear typographic hierarchy, the system keeps promotional messaging immediate without sacrificing the premium feel. Large serif numerals and structured grids create consistency across formats, languages, and trading moments.
System in use
I applied the system across homepage, email, mobile and social, creating a flexible rollout that adapts across products, offers and seasonal trading moments while maintaining clarity and consistency.
Impact
The rollout improved consistency across markets and contributed to a +28% increase in click-through rate across key sale touchpoints.
System in use
I applied the system across homepage, email, mobile and social, creating a flexible rollout that adapts across products, offers and seasonal trading moments while maintaining clarity and consistency.
Impact
The rollout improved consistency across markets and contributed to a +28% increase in click-through rate across key sale touchpoints.
System in use
I applied the system across homepage, email, mobile and social, creating a flexible rollout that adapts across products, offers and seasonal trading moments while maintaining clarity and consistency.
Impact
The rollout improved consistency across markets and contributed to a +28% increase in click-through rate across key sale touchpoints.
