MARC JACOBS X CHILDRENSALON
MARC JACOBS X CHILDRENSALON
MARC JACOBS X CHILDRENSALON
Cross-Brand Campaign System
Cross-Brand Campaign System
Cross-Brand Campaign System
Digital Design, Campaign Design
Art Direction & Styling: Internal Creative Team
Role: Brand & Campaign Designer
Art Direction & Styling: Internal Creative Team
Role: Brand & Campaign Designer
Art Direction & Styling: Riverisland
I developed a digital-first campaign system for Little Marc Jacobs at Childrensalon, translating the brand’s playful identity into an expressive e-commerce experience through typography, colour and contrast.
The rollout balanced storytelling with clarity, consistency and conversion-focused design.
I developed a digital-first campaign system for Little Marc Jacobs at Childrensalon, translating the brand’s bold identity through graphic typography, colour and contrast.
The rollout balanced storytelling with clarity, consistency and conversion-focused design.
I developed a digital-first campaign system for Little Marc Jacobs at Childrensalon, translating the brand’s bold identity through graphic typography, colour and contrast.
The rollout balanced storytelling with clarity, consistency and conversion-focused design.
Brand Translation
I developed a visual language combining expressive colour-led imagery, textured graphics and playful typography while maintaining clarity across the digital experience.
Execution
I translated the visual language across landing page, campaign assets and social, creating a cohesive digital campaign system rooted in bold imagery, graphic typography and playful colour contrast.
Brand Translation
I developed a visual language combining expressive colour-led imagery, textured graphics and playful typography while maintaining clarity across the digital experience.
Execution
I translated the visual language across landing page, campaign assets and social, creating a cohesive digital campaign system rooted in bold imagery, graphic typography and playful colour contrast.
Impact
The campaign translated an expressive brand identity into a scalable digital rollout across homepage, paid social and organic content, balancing storytelling with commercial clarity.
Impact
The campaign translated an expressive brand identity into a scalable digital rollout across homepage, paid social and organic content, balancing storytelling with commercial clarity.
